Notes From The Studio
Clear thinking on branding, web design, and marketing for businesses ready to grow, transform, and own the room.
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What Is UX Design and Why Does It Matter for Your Small Business Website?
UX design isn't just for tech companies. It's the reason visitors stay on your website, understand your offer, and actually contact you. Here's what it means for small businesses.
How to Write Website Copy That Converts (Even If You Hate Writing)
Good website copy isn't about sounding smart. It's about saying the right things in the right order. Here's a framework for writing copy that actually converts visitors into clients.
Color Psychology in Web Design: How to Use Color to Influence Users
Understand how different colors affect user behavior and how to apply color theory in your website design.
Website Accessibility Tips Every Business Owner Should Know
Ensure your website is usable and inclusive for all with these essential accessibility tips and tools for small business owners.
Showit vs. Squarespace vs. Shopify: Which Platform Is Right for Your Brand?
Choosing between Showit, Squarespace, and Shopify? Here's an honest comparison from a web designer who works with all three, and how to choose.
How Much Does a Custom Website Cost? A Small Business Owner's Guide
Website pricing ranges from $500 to $30,000+. Here's an honest breakdown of what small businesses pay for web design, and what drives the cost.
How to Design a Portfolio Website That Wins Clients
A practical guide for creatives, designers, and freelancers on how to build an effective and high-converting portfolio site.
7 Website Design Tips for Small Business Owners That Want to Convert
Simple, strategic tips to improve your website’s design, user experience, and lead generation —even if you're just starting out.
Homepage Design Best Practices to Keep Visitors Engaged and Scrolling
Learn how to structure your homepage to make a strong first impression, reduce bounce rate, and increase conversions.